SEO On-Site Factors That Really Counts (Part 2)

If you have read my previous post, I’ve talked about SEO on-site factors. I will continue discussing the topic and give you more tips to optimize these SEO factors.

• User Engagement

  • Eventually, we should design websites for people and for search engines. When you do your design for people, it is wise to look at your website and check your content from an unmarked perspective. Mostly, ask yourself, how interesting is your content and are you tired of your site?
  • User engagements have been thought of as a ranking factor for Google, even though it is consequential. User signals is a terrific way to gauge what advancements you can to do for your site.

• Pages per Session

  • The Pages per Session metric will show the many pages a user viewed per session before the user leaves your site. You can also find in Google Analytics this metric and the typical length of each session.
  • This metric likewise tells you how interesting and collaborative your site is, that is of course from the navigational point of view. If you study this with the behavioral flow, it can help you on what is affecting your sales funnel and even your would-be conversions. Also, this indicates how awesome your articles are. The thing is, if a user reads numerous articles in just one session in your site, it only means you have fulfilled their intent.

  • Tips to Optimize

    • Study the pages that have high bounce rates and search for possibilities to motivate a lengthier session if not more pages-per-session.
    • Include calls-to-action on pages to motivate conversions.
    • Make available extra navigation options within the content, like putting connected materials for reading or putting in the body content interlinks.

• Bounce Rate

  • Bounce rate can confuse you positively or negatively, depending on how you look at it. In the end, your bounce rate shows how fulfilled users are in your website or landing page. High bounce rates shows that your pages did not fulfill the user’s intent, particularly for pages in the ecommerce. Meanwhile, it could also show that the users got what they wanted and are satisfied.

  • Tips to Optimize

    • It could be awesome if you could tell a story or lead with a breath-taking hook. That will work just fine.
    • Do away with interfering pages. Do away with pop-up ads as well.
    • Build up your page load time.
    • Assure that your landing page copy is pertinent to search inquiries.

• Click-Through Rate

  • The first interface of a user to your website is your website listing. Click-Through Rate or CTR, is one way to know if the interface experience was a success. A low CTR means that your messaging is not at all applicable to the user search. It also means that your title tag or meta description is not interesting enough.

  • Tips to Optimize

    • Insert the accurate keywords into the meta descriptions and title tags so you have to make it real bold.
    • Be very sure that your tags has the proper length so they don’t have to be shorten