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The SEO Basics You Need to Grasp
/in Blog /by Ed SmithYou don’t need in-depth technical knowledge to master the basics of SEO. If you have patience and a little background knowledge, you can get yourself a good share of organic search. If you’re a writer, blogger, or a marketer, it’s important that you know a few SEO tactics. Why? Because SEO is about selling – […]
What you need to know about meta descriptions
/in Blog /by Ed SmithTwo things probably come to mind when you read meta tags: a page description and keyword tags. These two things are certainly crucial, but they aren’t the only meta tags that exist. But just because they exist doesn’t mean that you have to use them. The truth is that a lot of websites misuse […]
How to Target Several Keywords with One Page
/in Blog /by Ed SmithGone are the days when each page is optimized using a single keyword alone. As SEO methods evolved, the approach to optimization has gone beyond the usual one-keyword, one-page concept. But the question is this: how can you do this efficiently? The answer: you start with the niche keywords. How to find niche keywords Optimizing […]
How fake review attacks can impact small businesses
/in Blog /by Ed SmithFake reviews are no longer about disgruntled customers are small restaurants trying to one-up the competition. Last year, fake reviews attacked hundreds of small businesses in the US with 37 fake profiles spreading millions of four-star reviews. The good news is that Google was able to counter the attack in a matter of days. The […]
What you need to know about hiring the right SEO agency
/in Blog /by Ed SmithSEO is a must for almost any business and many are willing to spend thousands of dollars a month to gain the top spot in Google. How successful you are will largely depend on who you hire to carry out SEO on your behalf. There are more SEO companies than ever, which means finding […]