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Common mistakes when creating title tags
/in Blog /by Ed SmithTitle tags are a crucial part of any web page. They are an important SEO element and can help you rank higher when you optimize them properly. They can also encourage users to click on your page’s link in Google results, on Facebook and other social media sites rather than that of your competitors. Most […]
Everything beginner bloggers need to know
/in Blog /by Ed SmithBlogging is a business essential in today’s world. It is a great way of driving traffic to your website, educating your readers and building trust amongst your audience. But creating a great blog is tough. It’s hard to start and even harder to keep going. Consistently creating great content takes time and a whole lot […]
How small businesses are found on Google
/in Blog /by Ed SmithWhen a local business first starts doing digital marketing, it can all get a bit confusing. Where can they actually be found? What area is it best to focus on? There are actually four areas where local businesses can appear in Google and we go into detail about them below. Local Service Ads This is […]
Tools you need to track local rankings
/in Blog /by Ed SmithThe great thing about doing SEO work for your business is that you can track everything. There are dozens of tools that you can use for free or for a small monthly fee that help you measure every part of your campaign. If you’re working hard to improve your local SEO, here are several tools […]
How long does it take to start ranking in Google?
/in Blog /by Ed SmithOne question that every small business owner wants to know when they start doing SEO is how long it takes to start ranking in Google. Here’s a hint: it won’t happen overnight for the vast majority of small businesses. The average time that it takes to rank in Google can vary massively depending on the […]