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4 Landing Page Must-Haves
/in Blog /by Ed SmithMost people confuse landing pages as the home page. And this is where the downfall happens. A landing page just doesn’t work the same way as a homepage. A failure at recognizing these results to a number of missed opportunities, including conversion rates. So what exactly is a landing page? Well, a landing page is […]
3 Reasons to Redesign Your Website Now
/in Blog /by Ed SmithAdvancements in this digital age are constant. That is why in order to keep up with the times and not get left behind, you must always be willing to adapt to changes. Not only that but be determined to improve. This advice is crucial when it comes to your website. What this entails for you […]
Why Your Small Business Needs Content Marketing Now
/in Blog /by Ed SmithThe world we live in online is an oversaturated one. A number of social media platforms that we use every day bombard us with advertisements. They clutter our newsfeeds and interject at random intervals in our videos. With this heightened annoyance at even the bigger conglomerates, small businesses owners are tempted to ask: how could […]
How PPC and SEO Work Together to Drive You Traffic
/in Blog /by Ed SmithAs soon as your website goes live, the next thing that you should be working on is how to drive traffic to the site. Whether you’re engaged in e-commerce or simply sharing a personal blog, the amount of audience you get will ultimately increase your site’s authority. There are different tools and techniques that digital […]
4 Reasons You Should Invest in Internet Marketing
/in Blog /by Ed SmithMarketing is dynamic. It changes depending on how people behave and what works. There are numerous reasons as to why businesses are looking for other methods, or mediums for marketing. Some of the usual reasons as to why businesses are finding alternative marketing ideas are due to low return on investment (ROI), recession, and startups. […]