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Blogging 101: How to Construct Your Blog Post

Writing blog posts may seem easy until you have to try it yourself. Over time, blogging eventually becomes easy. With enough practice, you will find blogging simple as ABC. Unfortunately, there are moments that you’ll experience writer’s block. Words wouldn’t flow smoothly as you would expect them to be. If blogging is a difficult task […]

5 Tips in Choosing a Color Scheme for Your Website

The possibilities are endless when choosing the colors for your website. With so many things to consider, selecting the right color may not be as easy as you think. Previously,  we’ve discussed the importance and uses of different colors. Now, let’s delve into the different tips in picking the color you want and also a […]

How Microcopy Can Improve Your Web Design (Part 2)

In the first part of our microcopy discussion, we talked about how a good microcopy can alleviate fears and apprehensions. This time around, we will dig deeper into the several ways that microcopy helps users. Despite its smallness, microcopy is effective in guiding users throughout your website. Almost every transaction clients make on your website […]

How Microcopy Can Improve Your Web Design? (Part 1)

We already discussed what is a microcopy and how to write an effective microcopy. For this post, I will explain in detail the many uses of microcopy and how it can greatly help your website. Sometimes, when you are thinking of revamping your website, you think about having a new website design, restructure certain web […]

7 Tips in Writing An Effective Microcopy

Microcopy may be a small thing, but it doesn’t mean it is insignificant. It takes more than good writing skills to create a compelling microcopy. There are various elements to consider and I will list several helpful microcopy tips to make your website more user-friendly and easy to use. Tip 1: Design a microcopy from […]

That Thing Called Microcopy

In creating websites or apps, there are those littlest details you may not notice yet they are extremely important. Microcopy is essential to our online lives. On a daily basis, we deal with it. Some of you may have noticed it while some haven’t. These microcopy help guides may be tiny, but they serve a […]

B2B vs B2C: Designing The Right Website

When you are building your website, it is important to identify your target audience. Are you directly selling to businesses or are you dealing with consumers? Whether it is a Business-to-Business (B2B) or a Business-to-Consumer (B2C) website, you need to be distinct and straight to the point. The design and details of the website must […]

Designing a B2C (Business to Consumer) Website

On the last article, I posted about helpful B2C marketing tips. You may ask, “What is B2C the model?” The B2C (business to consumer) model is the most common business model. If you bought an item online, that online retailer is an example of a B2C website. Any products and services that are sold online […]

Four Helpful B2C Marketing Tips

Previously, I have discussed about B2B web design guidelines that are helpful for your e-commerce website. This is time around, I will share four useful B2C tips. In 2015,  B2C websites all over the world earned over $24 trillion. As a retailer that caters to specific consumers, you need to step up your game and […]

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