Creating a blog is easy because you have a multitude of blog hosting sites out there. However, creating a successful blog is not. When someone asked me for tips, I told her to know the scope of her blog first. Luckily for you, I finally decided to make a guide to help you start your new […]
So, we have reached the last part of the different psychological tricks you can apply on your online business. If you want to review on the previous two blog posts, you can click here to go to the 1st part, or visit this link to read the 2nd part. These concepts are not my own […]
Welcome to the 2nd part of the series. If you have missed the first batch, you can catch up here. I will still discuss how psychology helps in promoting your website. The concepts discussed on this post can found in a book called Influence: The Psychology of Persuasion. Knowing what encourages web visitors to click […]
In this article, I will discuss how psychology affects consumer behavior. Marketing and psychology go hand in hand in promoting an online business. The concepts discussed on this post are inspired by Robert B. Cialdini‘s book entitled, Influence: The Psychology of Persuasion. You can understand more competently the concepts of a successful business strategy or the makings […]
It’s hard to believe that 2018 is almost over. The holiday rush is among us and we are going big on gifts, parties, and more. For online retailers, it’s the perfect time to redesign websites with holiday-themed banners. Holiday specials and promotions are everywhere and every business out there is doing the same plan of […]
It’s NO secret that a FREE SHIPPING offer helps greatly in converting website viewers to customers. According to Comscore’s webinar on February 11, 2010, the resource speaker Gian Fulgoni mentioned that 75% of the online shoppers asked answered that they would switch to another online retailer if shipping was not free during the checkout process. […]
This will be last of the 3-part series. For the first part, we’ve discussed Amazon’s color choices, their ability to create a huge demand for their products, and being able to group related products together. For the second part, there’s Amazon’s rating system and their free shipping deal for orders over $25. Now, here’s the […]
I’m back with another post regarding Amazon’s persuasive ability to get people to buy from them. For the second part, I will list down other web design tips you can learn from Amazon. Previously, I’ve discussed Amazon’s emphasis on choosing colors, creating demand, and grouping items together. Now, here are 3 more tips for you. Tip […]
Previously, I’ve discussed Amazon’s ability to upsell, cross-sell, and pre-sell. Now, we will go into details on how they use these strategies. Amazon wouldn’t be the eCommerce giant it is now without these tips and tricks. Below, I will be giving concrete examples and helpful links that will help your online store gain more clicks. So, without […]
Amazon made public that the company had an income of $60.5 billion for the last quarter of 2017. These enormous numbers are proof that people all over the world go big during the Christmas holidays. Indeed, Amazon is a major player when it comes to holiday sales. So, what can we learn from their strategies […]
